OVAIS , Muhammad; NOUMAN , Muhammad.
Product Placement And Consumer Brand Salience: Measuring The Impact .
Business & Economic Review, [S.l.], v. 5, n. 1, p. 53-64, apr. 2013.
ISSN 2519-1233.
Available at: <https://bereview.pk/index.php/BER/article/view/72>. Date accessed: 25 apr. 2024.